Drunk driving ads – a laughing matter?

There’s some controversy over how to best address the issue of impaired driving. Humour is one way.

Henrike Wilhelm
Kicker

A bottle of beer and car keys. MADD Canada and the RNC both promote awareness about impaired driving. One way to get the message out are radio ads. Henrike Wilhelm
MADD Canada and the RNC both promote awareness about impaired driving. One way to get the message out is radio ads. Photo illustration by Henrike Wilhelm/Kicker
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Kicker is a news site run by College of the North Atlantic student journalists. Our name has two different journalism definitions: a line of newspaper type above a headline or "surprising or poignant revelation at end of an article." From start to finish, our name reflects a vibrant, assertive approach to news gathering and reporting.

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